Spring Term Homework Assignments for AS Media Studies The Music Industry

To find the homework assignment you have been set simply download the file attachment and scroll through the PDF file for your reference.  Click on AS Homework Activities



If you need help with any of the activities, please email or speak to your teacher.

Good Luck

Creative and Media Group - January 2011 entry presentation links

Dennis Clarke http://prezi.com/q_bdqjeo9h0u/my-presentation/
Michael Seaward http://prezi.com/reo_mk5ttf89/local-scene/
Conor Lazar http://prezi.com/rqbo9dt3li-_/unit-1/
Paul O'Connor http://prezi.com/jc9qgzarbit0/my-local-scenes/

G322 Key concepts in Media outline for the Spring Term.

This post has a link to the outline for your exam unit G322 Key Concepts in media.

If you have any questions about this unit of work please do not hesitate to contact your teacher.
The link is at the bottom to print.

Media Studies  

AS G322: Key Media Concepts (TV Drama)

This is a guide outline to the unit of work that you have undertaken in the Spring term. This guide is shared by student’s and staff alike.  This may be subject to change.

The unit

The purpose of these units is first to assess your media textual analysis skills and understanding of the concept of representation using a short unseen moving image extract of TV drama.

Second to assess your knowledge and understanding of The Music Industry, media institutions and their production processes, distribution strategies, use of technologies and related issues concerning audience reception and consumption of media texts.

The Exam

The examination is two hours (including 30 minutes for viewing and making notes on the moving image extract) and candidates are required to answer two compulsory questions.

The unit is marked out of a total of 100, with each question marked out of 50.

There are two sections to this paper:

Section A: Textual Analysis and Representation (50 marks)

Section B: Institutions and Audiences (50 marks)

Section A: Textual Analysis and Representation

The exam consists of viewing ‘unseen’ moving image extract with one compulsory question, dealing with textual analysis of various technical aspects of the languages and conventions of moving image media.

You will be asked to link this analysis with a discussion of some aspect of representation within the sequence.  Textual analysis of all of the following technical areas of moving image language and conventions need to be addressed in relation to the unseen extract:

Camera Angle, Shot, Movement and Composition

Mise-en-Scène

Editing

 Sound

Particular areas of representation that may be chosen are:

Gender

Age

Ethnicity

Sexuality

Class and status

Physical ability/disability

Regional identity

You should be prepared to discuss, in response to the question, how these technical elements create specific representations of individuals, groups, events or places and help to articulate specific messages and values that have social significance.

Section B: Institutions and Audiences

You should be prepared to understand and discuss the processes of production, distribution, marketing and exchange as they relate to contemporary media institutions, as well as the nature of audience consumption and the relationships between audiences and institutions. In addition, candidates should be familiar with:

·    the issues raised by media ownership in contemporary media practice

·    the importance of cross media convergence and synergy in production, distribution and marketing

·    the technologies that have been introduced in recent years at the levels of production, distribution, marketing and exchange

·    the significance of proliferation in hardware and content for institutions and audiences

·    the importance of technological convergence for institutions and audiences

·    the issues raised in the targeting of national and local audiences (specifically, British) by international or global institutions

·    the ways in which the candidates’ own experiences of media consumption illustrate wider patterns and trends of audience behaviour.

This unit should be approached through contemporary examples  (within the last 5 years) in the form of case studies based upon one of the specified media areas.

It should be noted that the question is posed around one of these issues in the music industry for the exam in the summer.  Your teacher will cover all of the bullet points above in order for you to answer the question set for June 2011.

The focus is on the Music Industry

This involves  study of a particular record label within the contemporary music industry that targets a British audience, including its patterns of production, distribution, marketing and consumption by audiences. This should be accompanied by study of the strategies used by record labels to counter the practice of file sharing and their impact on music production, marketing and consumption.

Examples may include:

EMI

Sony

My Space

Universal (Time Warner)

Independent and Major record labels

Digital initiatives and technologies

Examination

You will be expected and entitled to have access to mark schemes for this unit and have to sit mock exam papers, which your teacher will mark and offer feedback on your performance and suggestions for area’s of development in your written responses.  The date for the exam is May 17^th 2011.

Document to download